Dec 11, 2006, Kamera signs mobile content deal with Geocell, Georgia
Mobile content distributor Kamera has made its first foray into Georgia, following a triple-whammy deal with Georgia’s leading mobile operator Geocell.

Starting Monday 11 December 2006, Geocell, which reaches nearly one million users, is to carry Kamera’s three top mobile channels: the dedicated entertainment service WOW! TV; the global sports channel Sportcall and the funny home video clips service Vidiots. All three streamed channels will be localised and tailored to suit the local audience in Georgia.

Commenting on the deal, Henrik Eklund, CEO of Kamera, said, “We’re delighted to be partnering with Geocell in Georgia. The mobile market in Eastern Europe has experienced rapid growth in recent years and this first foray into Georgia is an important strategic move for Kamera.”

David Mizandari, Geocell’s Marketing Director, commented, ‘We are delighted to enhance our content offering in Georgia with these three quality channels from Kamera. In 2006, Geocell experienced a 33% subscriber growth rate and we’re feeling positive about a further increase in 2007.”

Kamera’s long term pact with the world’s leading news agency Associated Press, combined with its own advanced technical expertise, enables the company to produce, package and distribute an extensive array of time- sensitive, localised online and mobile video news content.

For further information, please contact:
Henrik Eklund, CEO Kamera
Tel: +46 (0)736 - 25 76 06
E-mail: Henrik.Eklund@kamera.com

or

Sarah Horner
Kamera PR
Tel: + 34 91 622 1693 or mob: 34 6966 52146
Email: mediavision@dial.pipex.com

About Kamera:
www.kamera.com
Kamera, established in 1998, provides TV channels for online and mobile distribution. Together with the world’s leading news agency, Associated Press (AP), Kamera has developed video services within news and entertainment. Kamera is based in Stockholm and has launched Mobile TV/video services with 25 mobile networks worldwide, including Telenor, 3, Singtel, and MTN.

About Geocell:

Geocell is first GSM operator in Georgia, established in Y1997. The Holder of the controlling stock is one of the biggest Service European Operator Telia Sonera , through it's Eurasian Holding Fintur, which holds 83% of Geocell stocks.

In May 2006 Geocell became an owner of UMTS license (2100Mh ) which gives the company opportunity to introduce reach Mobile TV services
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