WOW! TV, which will be available in nine different languages, from 1 March 2007, is one of the first channels available on Joost (
www.joost.com).
By clicking on to WOW! TV, from the Joost platform, viewers around the globe will be able to watch the latest entertainment news and gossip, in broadcast quality from their PC.
Joost, formerly known as The Venice Project, is the first global TV distribution platform, bringing together advertisers, content owners and viewers in an interactive, community-driven environment.
Henrik Eklund, CEO of Kamera, said, “We’re delighted to have signed this deal with Joost. Not only does it give our viewers a better experience with high quality video in an easy-to-use interface, but we also expect to reach a massive audience.”
“Kamera is an excellent partner for Joost,” said Fredrik de Wahl, chief executive officer of Joost. “The quality and the breadth of programming available on Kamera’s WOW! TV is well suited to our audience, who are seeking high-quality, professionally produced entertainment.”
WOW! TV will be available free of charge for the viewers. Advertising is sold by Joost and the revenues are shared between Kamera and Joost.
Content distributor Kamera works with the world’s leading news agency Associated Press to fast-track time-sensitive, localised online and mobile video news material. Kamera’s entertainment news channel, which is available in nine languages including Mandarin, English, Spanish, German and Russian, has been a major success for Kamera and is currently carried by over 40 web sites and mobile operators worldwide.
Editors’ Notes:
For further information, please contact :
Henrik Eklund, CEO Kamera
Tel : + 46 (0) 736 25 76 06
Email:
henrik.eklund@kamera.com
or
Sarah Horner
International PR, Kamera
Tel. + 34 91 622 16 93
Mob : + 34 69 66 52 146
E-mail :
mediavision@dial.pipex.com
About Kamera
www.kamera.com
Kamera, established in 1998, provides TV channels for online and mobile distribution. Together with the world’s leading news agency, Associated Press (AP), Kamera has developed video services within news and entertainment for mobile and on-line distribution. Kamera is based in Stockholm and has launched its services with over 25 mobile operators and over 30 on-line customers.
About Joost™
www.joost.com
Joost™ provides a new way of watching TV that combines the best of full-screen television entertainment with online interactive and community benefits to bring an unprecedented selection of video content to viewers anytime, anywhere. Joost is based on a state-of-the-art, secure, peer-to-peer streaming technology.